What’s New
The partnership between Panini and the WNBA Players’ Association has been renewed, extending their exclusive trading card collaboration for several more years. Since 2019, Panini has been creating WNBA cards in well-known lines like Donruss, Prizm, and Select, as well as premium products such as Flawless and National Treasures. This new agreement, brokered by OneTeam Partners, is touted by Panini as the most profitable licensing deal for female athletes, although financial specifics remain undisclosed.
Panini will continue as the sole producer of WNBA trading cards and will also offer digital collectibles, including offerings like Panini Instant. The company intends to increase its investments in player marketing, product development, autograph signings, and event sponsorships, including the WNBPA Rookie Premiere.
The WNBA has gained popularity, thanks to standout players like Caitlin Clark, Angel Reese, and Paige Bueckers. The Las Vegas Aces, with MVP A’ja Wilson, recently clinched the league title. Panini has already launched the 2025 Donruss WNBA set, with upcoming releases of Panini Prizm WNBA and the first Panini Impeccable WNBA. Further releases are anticipated but have not yet been specified.
Configuration at a Glance
- Panini continues as the exclusive maker of WNBA trading cards.
- Recent and forthcoming releases include Donruss WNBA (2025), Panini Prizm WNBA, and the inaugural Panini Impeccable WNBA.
- High-end series like Flawless and National Treasures have featured WNBA content in recent editions.
- Digital offerings persist through Panini Instant and other online services.
- Earlier this year, Rookie Royalty boxes introduced high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
Key Inserts & Parallels
- Panini Prizm WNBA: Noted for its color parallels and rookie cards, including the 2024 Caitlin Clark RC.
- Donruss WNBA: Features Rated Rookies and various insert collections.
- Rookie Royalty: Offers high-end Rookie Patch Autographs for leading rookies.
- High-end lines (Flawless, National Treasures): Generally provide low-numbered parallels and premium inserts.
Autographs & Relics
- Broadened autograph arrangements for WNBA players under the renewed contract.
- Rookie Royalty boxes presented high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Flawless and National Treasures collections have included top-tier autograph and memorabilia content.
- Forthcoming products are expected to showcase autographs and memorabilia from both rookies and veteran players.
Collector Notes
- Panini retains exclusive rights to create WNBA trading cards and digital items.
- The 2025 Donruss WNBA is already available; Prizm and Impeccable WNBA are on the horizon.
- Rookie Royalty boxes introduced the first high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Panini continues to invest in product innovation, player promotion, and autograph partnerships.
- No print runs, odds, or specific serial numbers were disclosed in the announcement.
- Designs differ by product line, with Prizm recognized for parallels and Donruss for Rated Rookies.
- Further WNBA releases are expected but not yet announced.
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